The new marketing landscape calls for nonstandard solutions and a variety of approaches, which is why Encourage Marketing offers the full complement of services required to conceive and execute targeted, effective, and measurable campaigns. Once we evaluate your situation, we'll customize precisely the right solution for you.
Guerilla/Grassroots Marketing:
Encourage takes advantage of opportunities to generate a buzz in both expected and unexpected areas via grassroots marketing campaigns. Encourage uses its team of online marketers to infiltrate and populate all appropriate Internet forums, blogs and chat rooms to stimulate conversation and excite users about a promotion. We also provide webmasters of these targeted websites with exclusive content with the goal of enlisting them to pass this information on to their mailing lists, and/or to secure a link or tile on their web site. The goal is to create multiple messaging points to rotate through various avenues and distribution channels.
So whether we're fielding an online street team for a guerrilla marketing push or hitting blogs and message boards online, Encourage makes sure your brand is the word on everybody's lips - and fingertips.
Media Marketing:
Encourage will negotiate cost-effective online and traditional media placements, e.g., radio, TV, outdoor/environmental, as well as all forms of CPM, CPC, CPA and PPC programs. We recommend all advertising and marketing partners, broadcast, print and online are included in your promotion to maximize efficacy and drive traffic to the program.
Search Engine Marketing:
Search engines are among the most reliable and cost efficient sources for qualified customers on the internet and should be a key part of all online marketing efforts. Using tried and true best practices for organic search engine optimization (SEO) and search engine marketing (SEM), Encourage Marketing will help you maximize your marketing campaigns by ensuring your website appears on the searches most relevant to your business or organization. Beyond the visibility on search, we'll also help get your audience move through your website to take the action that will add the most value to your business.
Sweepstakes, Contests and Promotions:
The Internet is inherently a hands-on medium, and consumer action requires as little as a mouse click. Encourage Marketing makes it easy for consumers to interact with your brand by creating promotions that reflect your brand's core value proposition and encouraging consumers to get involved.
"According to research, 82% of consumers will provide private information in exchange for the chance to win."
You are currently viewing the text-only version of this site. The full site requires the Adobe Flash Player. Click here to download.